Life Insurance
Provides a lump sum payment if you were to pass away or are diagnosed with a terminal illness.
Auckland, 16 November 2023
AIA NZ launches new AIA Vitality campaign as members see improved health outcomes
Aiming to end the year on a high, AIA NZ has announced the launch of a new AIA Vitality campaign offering up to $100 in rewards for new and existing customers.1
The new campaign comes as AIA Vitality’s now 50,000-strong membership recorded material health improvements, demonstrating the gains that can be made when we take charge of our wellbeing.
As at September 2023, AIA Vitality members have completed 12,625 Vitality Health Checks2, contributing to a shift of:
“It is fantastic to see AIA Vitality members getting proactive and moving the dial with their health,” says Sharron Botica, AIA NZ Chief Partnership Distribution Officer.
“AIA NZ is focused on the critically important work of improving the nation’s health outcomes, driving awareness of the importance of healthy behaviours and taking preventative steps to manage your health, so we can live Healthier, Longer Better Lives.
“As an AIA Vitality member, you get a free Health Check each year checking your BMI, blood pressure, cholesterol, and blood glucose levels. It’s quick and easy and a great way to get an understanding of where you’re at with these fundamentals of health, so you can take action and experience a healthier and more fulfilling life.”
Here’s how new or existing customers can take advantage of the campaign and get rewarded with up to $100 in Countdown vouchers or Airpoints Dollars™.
“Achieving better health is a journey and we are dedicated to making it a rewarding one,” concludes Sharron.
About AIA Vitality
AIA Vitality is a science-backed health and wellbeing programme that provides the guidance, tools, and rewards to get more out of life and start thriving. It shows you how healthy you are now, provides you with tools to start improving your health, and offers amazing rewards and discounts from our partners to keep you motivated along your journey.
Since launching in 2019, AIA Vitality’s now 50,000-strong membership has counted a whopping 51 billion steps.
AIA Vitality members have saved millions of dollars in insurance premium discounts. We’ve had more than 10,500 members take up the Apple Watch benefit and from a rewards perspective, AIA Vitality members have redeemed more than $2.9 million in weekly Active Reward payments, a further $2.4 million in Status Rewards in the form of Airpoints Dollars or Countdown vouchers, and earned more than 80,000 movie vouchers, and 4,000 Endota Spa vouchers.
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For any media questions, please contact Rosalyn Lambert, AIA NZ Head of Communications & Corporate Affairs | rosalyn.lambert@aia.com
About AIA New Zealand
AIA New Zealand is a leading life insurer with over 40 years’ experience in the New Zealand market and is part of the AIA Group, the largest independent publicly listed pan-Asian life insurance group. With a unique customer value proposition focused on life, health and wellbeing, AIA New Zealand’s purpose is to help Kiwis live Healthier, Longer, Better Lives.