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AIA NZ announces the return of much-loved AIA Vitality Apple Watch Benefit

Auckland, 05 March 2026

AIA NZ is pleased to announce the return of its popular AIA Vitality Apple Watch Benefit, now featuring the latest Apple Watch Series 11 (GPS).

The Apple Watch Benefit supports AIA Vitality members to stay active and improve their wellbeing by turning everyday movement into meaningful rewards, whether that’s walking, structured exercise or staying active as part of daily life. 

Alex Kühnast, AIA NZ Chief Product & Marketing Officer, said the return of the benefit is much anticipated.

“This is one of our most loved AIA Vitality features, and its return is something our advisers and customers have been asking for. The Apple Watch Benefit has consistently proven to be a powerful motivator for members wanting to build healthier habits, and we’re pleased to be reintroducing it with the latest Apple Watch technology.”

“Bringing back the benefit reflects our commitment to helping New Zealanders live Healthier, Longer, Better Lives. It also signals an exciting year ahead for AIA NZ, with more to come as we continue to grow the value and impact of AIA Vitality for our customers.”

From 5 March, AIA Vitality members can activate the Apple Watch Benefit and learn how they can earn an Apple Watch Series 11 (GPS), by getting and staying active. T&Cs apply.

“It’s about motivation, movement and a meaningful boost to members’ wellbeing,” says Alex.

“Meeting weekly physical activity targets builds consistency over time and supports lasting health habits. When members link their Apple Watch to AIA Vitality, they can track progress, monitor activity and earn rewards as they reach their goals.”

“We see that this approach keeps people engaged and motivated,helping them achieve their goals and unlock the full value of the benefit,” concludes Alex.

AIA Vitality is a science-backed health and wellbeing programme that provides the guidance, tools and rewards to get more out of life. It shows you how healthy you are now, provides you with tools to start improving your health, and offers amazing rewards and discounts from our partners to keep you motivated along your journey. Since launching in 2019, nearly 80,000 AIA Vitality members have taken over 108 billion steps – enough to walk the length of Aotearoa New Zealand 27,000 times.

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For any media questions, please contact Amy Wallis - AIA NZ Manager, Communications | amy.wallis@aia.com

About AIA New Zealand

AIA New Zealand is a leading life insurer with over 40 years’ experience in the New Zealand market and is part of the AIA Group, the largest independent publicly listed Asia-Pacific life insurance group. With a unique customer value proposition focused on life, health and wellbeing, AIA New Zealand’s purpose is to help New Zealanders live Healthier, Longer, Better Lives.